NINE LIONS 9 ECLISSE
2022 VISUAL MERCHANDISING DESIGN

This project utilizes an enclosed window display space to showcase nine lighting products,

Incorporating nine guardian stone lions with distinct Chinese characteristics. This design blends cultural and market-specific features. In Chinese culture, the number 9 is also considered an auspicious number.

The stone lions face different directions to provide a 360-degree display of the products, allowing the audience to have better viewing angles. The main color of the stone lions is white or gold, while the main color of the stone columns is white. The exhibition floor is covered with white pebbles, creating a contrast with the bright red of the lighting fixtures, attracting the audience's attention without overshadowing the products.

Both the front and back of the exhibition space feature large transparent glass panes, while the top area is designated for lighting installations.

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@ 2024 JIN BOWEI

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© 2024 JIN BOWEI